Mattel Net Income Falls on Higher Spending

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MattelSales of Barbie and other dolls helped Mattel Inc.'s revenue rise 8 percent during the first quarter. But higher spending on advertising and other expenses outpaced sales growth and the largest U.S. toy maker's net income fell 33 percent.

Net income fell to $16.6 million, or 5 cents per share, for the three months ended March 31, from $24.8 million, or 7 cents per share, last year. Analysts expected earnings of 4 cents per share, according to FactSet.

Revenue rose 8 percent to $951.9 million from $880.1 million. That beat analyst predictions of $905.1 million. Sales rose 7 percent in the U.S. and 10 percent internationally.

Dolls were big sellers during the quarter, typically a small one for toy makers since it follows the crucial holiday quarter. Mattel's Barbie continued its run of strong sales, up 14 percent during the quarter. Monster High and Disney Princesses also sold well. American Girl brands rose 4 percent.

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Mattel Net Income Falls on Higher Spending originally appeared on BloggingStocks on Fri, 15 Apr 2011 09:21:00 EST. Please see our terms for use of feeds.

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